Prepare your Boxing Day!
Boxing Day is a staple in the business of fashion and retail in general. The mood is calm yet festive. We have been thinking about our loved ones for a while. It is when we start thinking about ourselves and what we want and need in our lives. New Year resolutions are forming in our minds (hint: the last week of December and the month of January are great months for sports apparel!).
This little guide will help you make the most of Boxing Day!
Change your collections
Winter and warmer clothes are still relevant, of course, but we are more in the mood to look out for novelty in our life. Think about your clientele, they might love an activewear collection for their new Zumba class session in January or plan to go hiking outdoors in the next months. A Resort collection could be a good idea too if you have a lot of people traveling in your entourage.
choose your discount
To be attractive to your customers at this particular time of the year, discounts are a must. With your royalties now up to 30%, you have a better margin to offer a 10, 15, or 20% discount. Remember that you can also choose to set your Retail prices at “Aggressive”, “Standard", or “Premium”. We suggest taking the time to do a mix of types of pricing to your assortment to serve your business better.
Promote!
Now that you have done all the work, time to do the fun part! Download pictures of your products in your Portal, or take the ones that you already have of you, your family, or friends wearing your Art, what you’ve been tagged on, etc.
Advertise your promotion clearly with all the details: % off & start and end dates, and why not add a paragraph or two on your favorite products or what you are looking for in the new year! Personalization is key to feeling connected to your message.
Your selling points
Everything that makes your Art, and therefore your Wearable Art unique
Conscious Fashion & Environmentally Friendly
Support Local Artist & Production
Give life to your Art
Able you to sell some Sold Out artwork to a larger audience
Join a large group of people who may not be able to afford your original art
Open your storefront
It’s the perfect time of the year to do so! Take a vacation, and let us the trouble of the business for a few weeks.
We manage the Production, Shipping & Customer Service of the sales
You make 30% Royalties on Every Order
(40% if you are a Bronze, Silver, or Gold badge)
It allows you to create Limited-Time Offers & Collections
Expand your Audience to all North American fans
Perfect timing for the word of mouth with the holiday celebration meetings
